Following on from the previous blog post, here are some additional thoughts about what the future may hold for solo dentists and small practices.
Peter Drucker, the well-known management consultant and author, is credited with the following saying: The best way to predict the future is to create it.
There’s a lot of wisdom there for dentists. Unlike general medicine, dentistry is not yet heavily consolidated. The large majority of dentists who own or want to own their own practices still have time to insulate against the increased competition from corporate chains and DSO-supported group practices.
But that window of opportunity is closing steadily. The longer you wait to act, the sooner a future you don’t want will be upon you.
Let’s be fair: the immediate question isn’t whether you can survive; it’s whether you can practice the dentistry you want and enjoy life – now and into the future.
That’s what SmartBox helps more than 4400 dentists achieve every day. We help them create their own future.
The Future For Dentists Is Growth
This old saying no longer holds true: If you do what you’ve always done, you’ll get what you’ve always gotten.
In today’s hypercompetitive dental industry, you’ll get less. Getting less is a formula for failure for dentists who want to continue to call the shots themselves. The future is about growth, however you define it.
SmartBox is a practice growth firm specializing in
turning your marketing investment into bottom-line profits.
Profitability is the sine qua non for dentists. Profitability means flexibility, sustainability, and success. Profitability allows you to compete on your own terms and insulates you against market forces that are otherwise beyond you control.
Growth is the key to profitability. Growth, and the sustainability and success it means for dentists, consists of the following:
- Maximizing the effectiveness of your marketing outlay for new patients. That means attracting all the qualified new patients you want rather than settling for low-value patients with no loyalty to your practice.
- Converting the maximum number of new patient callers to appointed patients. Any qualified prospect who’s not appointed is a complete waste of your investment.
- Securing and maintaining the patient base you want. Keeping loyal patients is always less expensive than marketing to attract new patients.
SmartBox will help you succeed in all three of the areas above, so that you can attain and maintain the growth you want. In other words, you’re in the driver’s seat to create the future you want.
Will You Do, Or Be Done To?
If you’re a dentist who’s motivated to create and control your own future, here’s how to get started.
Schedule your 25-minute Practice Growth Call to get your actionable growth plan and realize your practice’s full revenue potential. You’re going to leave this call with an action plan to add immediate revenue into your practice and overcome your most pressing problems.
It doesn’t matter what kind of growth you want – more time away from the practice; increased bottom line; being able to specialize in certain types of cases; increasing your practice valuation in anticipation of selling, expanding the number of services or practice location, or something else. SmartBox can make that happen for you.
The best way to predict the future is to create it. Start creating your future today.