Dentistry is a great profession, and U.S. News & World Report just confirmed it. Again.
After falling to number two behind orthodontists last year, dentists have now regained the top spot as the best profession in the magazine’s annual ranking the year’s best jobs.
That’s the good news – you’re a part of the best profession in the United States, ranked on: 10-year growth volume and growth percentage; median salary and job prospects; employment rate; and stress level and work-life balance.
Are you feeling lucky? If not, why not? Could it be that your 10-year prospects aren’t looking that bright? Or is it that your stress level is high and your work-life balance is shot?
If you’re less than optimistic about the future, you’re in good company, and for good reason. Dentists are facing increased competition from corporate dentistry, fueled by ever-growing numbers of new dental school graduates. Insurance reimbursements are constantly being squeezed. Most dentists’ marketing is attracting low-reward dental patients, forcing them to work longer for not enough return.
So, while the profession as a whole is looking at a rosy future, your view may be a lot dimmer.
Regardless of your particular circumstances, the outlook doesn’t have to be gloomy.
You can get better patients, make more money while working less, and regain your work-life balance once again.
In fact, over 550 dentists on three continents are the living proof at that statement. Many of those dentists are enjoying marketing ROIs between 1700 and 4600 percent.
What would a 17:1 marketing ROI do for your stress level, and your outlook on the future?
Here’s what Dr. Matthew Burton, a cosmetic and family dentist in Clearwater, Florida, had to say once he found a way to attract more new patients than he’d thought possible.
“The return on investment is a no-brainer for me when a lifetime value of a new patient at a dental office is thousands of dollars. You get a few new patients per month that you were not getting before, then it pays for itself right there. Everything else is gravy… Our new patients are up markedly from when our website went live. I can track back and see an extra, it started out as five or ten, now it’s more like an extra ten or fifteen, twenty more new patients than we were getting prior to our agreement, or our working relationship, with SmartBox.”
You might also have an experience to that of Dr. Piyuse Das of Houston, Texas. “We’re averaging about 135 to 140 patients a month,” he says, “but the good thing is even though our new patient numbers have stayed the same, our revenue has increased by 15% with our total marketing cost going down by 25%. I think we’ve had a pretty good experience.”
More new patients. Better new patients. That should perk things up.
Be Like Those Dentists
Drs. Burton and Das changed the trajectories of their practices by adopting a completely different approach to dental marketing. They stopped chasing new patients through specials, coupons, and discounts and began attracting patients with SmartBox’s industry-leading Patient Attraction System™.
You can change the trajectory of your practice for good with one simple decision. Go to smartboxdental.com/blueprint and schedule a Patient Attraction System Blueprint™ Session. They are reserved only for serious dentists who want to see a patient attraction system that can double their practice. You can get more patients, more profits, and more freedom.
And the Patient Attraction System™ is backed by our industry-leading $10K Guarantee.
Get back to doing what you love and succeeding at it. Dentistry is a great profession, and you should be enjoying yourself.