Manufacturers provide product warranties, and service companies offer satisfaction guarantees. Why should dental marketing services be any different? At SmartBox, we firmly believe that marketing firms should stand behind their services, and here’s why.
Marketing has come a long way in the last 100 years. As an industry, we have much more knowledge, more more data, and many more demonstrated successes to help guide our efforts. In today’s connected world, every marketing company should be meticulously gathering and interpreting data about website hits, impressions, email opens and click-through-rates, and above all ROI for each marketing channel, online and offline.
Based on that data, a marketing company that specializes in a particular area should be able to give at least minimum performance guarantees. Sadly, the number of dental marketing firms that offer a guarantee is relatively low.
We Walk the Walk When It Comes to Guaranteed Performance
SmartBox has instituted a performance guarantee unlike any other in the industry – our $10K Guarantee. Basically, we guarantee that you’ll get a certain number of new patient phone calls each month. The breakdown by enrollment level is:
- Infinity clients: an average of 100-200 new patient calls in a month.
- Elite clients: an average of 50-80 new patient calls in a month.
- Premium clients: an average of 30-50 new patient calls in a month.
- Deluxe clients: an average of 20-30 new patient calls in a month.
To keep your Guarantee in force, all you have to do is 1) provide us with the information we need to launch your new website within 90 days after signing; agree to follow our Patient Attraction System™ strategies and recommendations; and answer 90 percent of your phone calls during business hours.
At the end of 12 months, you can ask us to verify our performance for you by requesting a $10,000 Guarantee Audit from your Client Success Manager. We’ll analyze a consecutive three-month period using records from our Zetetics® phone tracking system. If we’ve failed to deliver the new patient phone calls we promised, we’ll cancel the remainder of your contract and send your a check for $10,000 dollars!
That’s it. Simple and straightforward.
SmartBox is Dedicated to Your Success
We’ll get your phone to ring with new patients. We record and analyze those calls, so if we find that there’s a problem with your phone answerers converting callers to appointed patients, we’ll let you know.
We also offer dental practice-specific phone training to help your phone answerers become even more effective at dealing with new patient objections and putting more patients in your chairs.
Find out what a Patient Attraction System™ will do for you. Go to smartboxdental.com/blueprint and schedule a Patient Attraction System Blueprint™ Session. They are reserved only for serious dentists who want to see a patient attraction system that can double their practice. You can get more patients, more profits, and more freedom.
And, we guarantee to get your phone ringing with new dental patients.