WHAT YOU NEED TO SUCCEED
Welcome to this month’s issue of SmartBox Insights: What You Need To Succeed.
In From Our Founder & CEO, Colin waxes philosophical (in a very practical way) about innovations in dental practice growth.
Dr. Jeffrey Fester had a problem in need of a solution, and he found the answer with SmartBox. Read more in When The Wheels Come Off.
Sometimes when it’s right, you just know it. Discover the success stemming from one dentist’s decision in When The Wheels Stay On.
Read our SmartBox Spotlight to learn about our innovative, groundbreaking SmartBox Success Academy.
Thanks for reading SmartBox Insights. We’ll keep you posted about What You Need To Succeed.
From Our Founder & CEO
We’ve Got You Covered
Sometimes, the pace of change amazes me.
SmartBox has always been a “nimble” company, dedicated to developing (or finding) better services, better products, and better results for our clients. Recently, though – the last 18 months or so – we’ve completely transformed what we do and how we go about it.
We used to be a premier dental internet marketing company. We’ve transformed ourselves into far more than that. Every dental practice needs new patients, but every dental practice also needs to keep more of their existing patients, increase their average case value, develop a firm vision and the plans to achieve that vision, streamline their processes, and on and on.
We help our dentists with all of that.
From our events – the Front Office Success Seminar, SmartBox Success Academy, and the Dental Practice Transformation Seminar – to our remarkable analysis and reporting tools, to the many products and services we offer to help you achieve the success you want, SmartBox has you covered.
We’re capable of helping you achieve far more than you ever thought possible.
We’re not done innovating, and we’ll continue to share each advancement as we roll it out.
As always, I’ll keep you posted.
Colin Receveur, Founder & CEO
When The Wheels Come Off
Problem, Meet Solution
Dr. Jeffrey T. Fester, Roswell, Georgia, is a man of strong convictions – one of which is that he didn’t want to work himself into an early grave. We’ll let him tell you about the solution he found.
“I’d been looking for a dental practice growth team that fit my philosophy for maybe 10 years. I really wasn’t able to find a team that had the same vision of the market, of the profession, that I do.
“Most of the dental marketing companies, it’s all, ‘Expand hours, expand services, expand locations. Be there from six in the morning to midnight, seven days a week, 365 days a year, provide every service in the world, and that’s the answer to everything, is volume.’
“I started researching Colin and looking at SmartBox. And I said, ‘Okay, these guys think like I do. They see the market like I do.’ With their practice growth approach, I said, ‘You know what? This is the proper way to do it.’
“It’s almost impossible for a small, one-doctor office to hire a specialist on staff to handle your practice growth efforts. It certainly would be economically impossible to have a professional team to do it.
“This is an active team at SmartBox. I’m on the phone with Keri, who’s my lead consultant, weekly, getting updates. All the SmartBox people that I’ve interacted with so far, I actually like them. They’re personable, and they all show a genuine interest and concern in optimizing my results and in me.
“I want to see my practice grow. With SmartBox, I can turn it over, and I’ve got people people who are on it.”
They succeed in spite of it!
Visit dammitcolin.com to order! It’s yours for just $4.95.
When The Wheels Stay On
Are You A Growth-Minded Dentist?
Dr. David Finley of Monroe, Louisiana, is a serious, growth-minded dentist. That’s why he chose SmartBox. He’ll tell you how that’s worked out.
“SmartBox has done a good job for me in the last couple of years in pinpointing areas that we want to focus on and attracting certain patients to grow the practice. They’ve done a good job helping us put the dot on the target. Over the last three or four years, our practice has more than doubled, and it’s so much growth we had to bring in a new doctor, and he’s great.
“We can’t stay stagnant with where we are, but you stay stagnant if you don’t have a clear vision of where you want to be. That’s also one of the good things with SmartBox; they’ve helped us create that path for the future. I think that as we continue on in this relationship, I’m probably going to be bringing on more doctors in the next two to five years.
“It also creates a nice presence for us, with SmartBox. Not only patients go on the website to see who we are, potential employees do. New doctors do. I interviewed another doctor a few weeks ago, and she said, ‘I’ve been all over your Facebook page, I’ve been all over your website, and this is where I want to be!’”
You can have the kind of practice growth that Dr. Finley is enjoying.
Visit smartboxdental.com and click on the “Get Started” button to schedule your Practice Growth Call. You’re going to leave this call with an action plan to add immediate revenue into your practice and overcome your most pressing problems.
Happening NOW: SmartBox Success Academy!
SmartBox will be rolling out Success Academy this month! It’s a comprehensive success curriculum for dental practices available through our online, on-demand program.
Here’s a high-level overview:
- 3 modules on The Vision of Your Practice
- 5 modules on Your 5 A’s 90-Day Strategy
- 1 module on Increasing Your Answered Rate – The BAT Line
- 10 modules on Increasing Your Appointed Rate – Phone Training
- Content updated periodically throughout the year
The 5 A’s are Answer, Appoint, Attend, Accept, and Average – the vital metrics that truly determine your success. Answering every possible new patient call, appointing as many of those callers as possible, having them actually attend their appointment, accepting your treatment plan, and increasing your average case value are the keys to growing your practice the way you want.
You probably have questions about the Academy; let’s look at the most common ones.
When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course – you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like.
Is Success Academy available to everyone?
At this point, we’re reserving Success Academy for SmartBox clients. You could think of it as an added benefit for choosing SmartBox to manage your practice growth efforts.
But you can also look at it as proof that we offer far more than a dental marketing company does. We’re empowering dentists and their teams to achieve maximum success.
If you’re interested in exploring the growth and success that are possible for your practice, visit smartboxdental.com and click on the “Get Started” button to schedule your Practice Growth Call.
You’re going to leave this call with an action plan to add immediate revenue into your practice and overcome your most pressing problems.
And, if you like, a much better idea of what the SmartBox Success Academy can mean for your practice.